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    Home»Business»How On-demand OTT Platforms Have Boosted Entertainment
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    How On-demand OTT Platforms Have Boosted Entertainment

    SmithBy SmithApril 14, 2022No Comments3 Mins Read
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    27th January 2022 was a big day for the leading player of the DTH services in India. Tata Sky decided to get a revamp entirely and emerged with a new name – Tata Play. The entertainment provider allows consumers to delve into OTT platforms’ contents and regular broadcast channels.

    Due to the pandemic, the people’s lives came to a standstill, entertainment was at rescue, and people watched all kinds of content. Also, the demand for live broadcast channels significantly increased along with the OTT platforms.

    Tata Play combined the power of the leading OTT platforms and DTH offers to ensure people enjoy wholesome entertainment under a single subscription. Subscribers can get the best of both worlds and remain thoroughly hooked to the screens of television and mobile devices.

    Talking about mobile devices, you might wonder how someone can access the DTH connection on their mobiles? Let me tell you something. Once you subscribe to any binge combo packs, you can watch live TV channels and OTT platforms together. All you need to do is download the content aggregator application “Binge” and enjoy seamless entertainment for the entire day.

    Take Charge of Your Entertainment With Tata Play

    The Tata Play Binge+ set top box has brought many marvellous features. The TV viewing experience has now become refined and more innovative.

    With Google Voice Assistant included on the remote control, you can search for your favourite shows from Netflix. As the smart TV – android set-top box is enabled with an HD viewing experience, subscribers can watch fine quality pictures. It also comes with inbuilt Bluetooth and Chromecast.

    So, with all the entertainment applications and TV channels collated into one place, you can take charge of your entertainment. After unveiling the company’s new identity, we can see how Tata Play is scaling up the growth in the entertainment content distribution industry.

    Content consumption has become the key to remaining engaged during these trying times. The leading DTH service provider has developed a one-stop solution for all its consumers. Whether it’s traditional TV or OTT, viewers won’t have a problem switching their choices now.

    Enter the OTT Universe

    With time, technology has evolved efficiently. Along with that, the entertainment needs of consumers have substantially changed. Tata Play has been catering to all the entertainment needs for almost a decade and a half. The company says they have been noticing a constant shift in entertainment consumption.

    Tata Play decided to create a brand identity that would help them scale up their position in the overall content distribution space. Joining hands with the leading OTT platforms of the world, the company has been accelerating their momentum in DTH services.

    After their rebranding, Tata Play has tied their knot with the OTT beast, Netflix. But two years ago, the company unified with other OTT platforms. They include – Amazon Prime Video, Disney + Hotstar, Docubay, Shemaroo Me, Zee5, Sony Liv, Curiosity Stream, EpicOn, Sun Nxt, Eros Now, Voot Select, Hungama Play and Voot Kids.

    Closing Thoughts

    Diving into the world of seamless entertainment has now become easy. Subscribe to your favourite Binge Combo at pocket-friendly prices today and start watching. Download the Tata Play Binge Mobile App right away and start watching premium content from all the entertainment platforms along with regular broadcast channels.

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