Are you looking for ways to shake up the old website into a more professional one? Then you have to ditch your old concepts and shift to a new format in the upcoming year. A professional website will certainly take many factors into account which will align with the business. Moreover, at the same time, will nail what your customers will be looking for. If you are curious to know more, have a look on below pointers.
But if you need more insights about how to build a professional website that will hold your audience’s interest, then keep reading:
· No Overcrowding
More is not always the answer. It might be tempting to provide all possible information and more for your customers. Although, you need to focus on decluttering and prioritising what you put on your website. A clean and well-organized design will make it easy for your customers to understand as well. Hence, keeping their interest in the content.
· Placement of Social Media Icons
So now you have finally found out the importance of social media icons and make sure to add them to your webpage. Although, the concern does not end there. Social media icons should redirect your visitors. If not placed correctly, then they may impact negatively by increasing the abandonment rates. Hence, it is advisable to avoid putting the icons on the top. For such placement strategies, the best web design company in Mumbai can help you.
· Client Testimonials
If you have not already applied client testimonials to your website, it is high time to implement this strategy. Rather than only explaining the products, let the words of those who have already used your product build up your case for you. This will increase your reliability, increasing the likeliness of winning new business prospects.
Avoid Carousels and Sliders
Sliders and Carousels might be more distracting for your customers than helpful. Customers usually do not prefer checking out the next slides, making it a waste of effort and strategy, as such slides will affect the loading time of your website. It might also hamper the chances of CTAs being clicked by the consumers.
· CTA Location
CTAs just like the social media icons can be ineffective if their positioning is not well planned. Putting a CTA at the top of the page, for example, is simply off-putting since the customer has not even found out what you offer. CTAs should be conveniently placed at the bottom, following the content which builds up the case for the CTAs. In case, this gets too technical for you, you can take help from the top web design company in Mumbai.
· Importance of Images
No matter how enticing your content is, it will fall short in the absence of any images. An image does the talking visually, then the content elaborates in detail what the image seems to convey. Besides, images will also contribute to the credibility of your website. Therefore, go for high-quality ones which give the impression of professionalism.
These are only some handpicked vital tips among many which can help you improve your website. Websites are a strong marketing tool, connecting you to a large customer base. Thus, make sure to invest in your website for actual results.